The Spark Society: A Community for Digital Influencers

The Power of Community

the spark show Dec 13, 2019

Welcome to The Spark Show! In this episode, I’m talking about the power of community. 

I’ll be covering: 

  • Why it’s important to build a community vs build an audience (what’s the difference)
  • What makes it a community and how to foster connection 
  • The top 3 ways to build a community 

Build a community, not an audience

When you build a community, you build connection. You’re not just talking at people, you’re talking to them and they’re talking to each other. 

They identify with you on an emotional level and they relate to you as a person. Not just someone they see on your phone, but as a real human being. 

The difference between a community and audience is that an audience watches, they are spectators. They are not involved. A community cares about each other, it’s a safe space for people to share and be vulnerable. 

So how do you make it a community and foster connection? 

You’re the...

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How to Use Your Enneagram For Success Featuring Sarajane Case

the spark show Dec 09, 2019

 Welcome to The Spark Show! On this episode, we're taking to enneagram expert, Sarajane Case all about how using your number can bring you success in all parts of your life. 

Sarajane Case is a writer, speaker and podcaster based out of Asheville, NC. She's been featured in publications like apartment therapy, the every girl, parade magazine and was named a 2018 person on the rise by honey book.

With an Instagram account of over half a million followers, a podcast that regularly stays at the top of the charts in self-help and a book coming out in April of 2020 Sarajane is a rising leader in the self-help industry.

Listen to the full episode here:

                           

Watch the Masterclass

Gwenlane.com/masterclass

Book a call with Gwen: 

thesparksociety.org/call

Listen to Previous Episodes: 

The Best of The Spark Show 2019

An interview with My Instagram Husband featuring Luke...

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The Best of The Spark Show 2019

the spark show Dec 05, 2019

 

Welcome to The Spark Show! In this episode, we're looking back on all of the AMAZING guests we've had on the show. 

From Tyler J McCall to The LA Couple, we've talked about being authentic in your business, how to quit your 9-5, turning your passion into a paycheck and so much more! 

Featured on today's episode: 

The LA Couple
Loren Trlin
Quigley
Amy Tangerine
Lin Marty
Ashley Fultz
Tyler J McCall
Brittany Krystle
Ali Daniel
Erika De La Cruz
Daniel Prahl
Aditya Jaykumar
Amy Coats
Gemma Bonham-Carter
and an extra special guest: my husband! Luke Bearl

The year isn't over just yet and we've got lots more for you. PLUS we're already recording some amazing interviews for 2020. 

Thanks for listening to The Spark Show!

 Listen to the full episode here:

                           

Watch the Masterclass

Gwenlane.com/masterclass

Book a call with Gwen: 

thesparksociety.org/call

...

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An Interview with My Instagram Husband Featuring Luke Bearl

the spark show Dec 02, 2019

 Welcome to The Spark Show! On this episode, we have a very special guest: my Instagram husband, Luke Bearl. 

And yes, he's our actual husband too. 

We thought it would be fun to have him on to give some perspective on what it's like to be married to an influencer. The good, the bad and the not so great. 

We discuss...

  • The best and worst part of being an Instagram husband 
  • Tips for other Instagram husbands 
  • Advice for Instagram husbands who are not being super supportive 
  • WHY you actually need to be super supportive

...and more! 

 Listen to the full episode here:

                           

 

 

Watch the Masterclass

Gwenlane.com/masterclass

Book a call with Gwen: 

thesparksociety.org/call

Listen to Previous Episodes: 

The Best Influencer Gifts

The Magic of Live Events

Easy Holiday Content Ideas

Email is NOT dead featuring Gemma...

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The Best Influencer Gifts

the spark show Nov 28, 2019

Hey there, welcome to The Spark Show! In this episode, I’m going to be talking about the best influencer gifts for yourself or that you can get someone to give you!

At the time that I’m recording this, tomorrow is Thanksgiving and the day after is Black Friday. So everyone is holiday shopping and instead of getting a bunch of stuff that you don’t need, might as well get stuff that’s useful for your business!

I’m a huge fan of functional gifts. My husband Luke and I don’t really surprise each other with stuff, we usually do a list so we’re never disappointed.

I also usually buy myself the things I need since they’re a business expense, so I like getting things that I’m going to use. 

I did wanna tell you a story about the Apple Watch my husband gave me as a gift. He got one for himself and then loved it so much, he decided to get me one.

The thing is, I’ve never liked wearing watches. When I got my first watch when I...

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The Magic of Live Events

the spark show Nov 25, 2019

Welcome to The Spark Show! In this episode, I’ll be covering:

  • Why it’s so important to go to live events
  • What you should consider when choosing which live events to go to 
  • The #1 thing that most successful people do 

We just had our third annual The Spark Summit event here in Los Angeles. We had a VIP Day with an intimate group where we did masterminding for the morning, had lunch then did a photoshoot at Santa Monica Pier/Beach to get content. We also had dinner. Then the next day, we had a day of speakers and more masterminding - everyone had massive breakthroughs, we even had some tears. Then for the last day, we did a photoshoot at 29 Rooms and then ended it on Abbot Kinney in Venice with more photos and we had some sponsors provide us with food and drinks! 

Why it’s so important to go to live events

1) To be around like-minded people 

It’s so important to go to live events to be around like-minded people who are in a similar...

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Easy Holiday Content Ideas

the spark show Nov 21, 2019

Welcome to The Spark Show! In this episode, we’ll be covering:

- My top tips on creating holiday content 

- How to get brands to work with you during the holidays

- How to amplify the reach of your holiday content

 Who’s already creating holiday content? Thanksgiving is coming up in a week and Christmas is just five weeks away. 

My first tip is to plan and shoot ahead of time. A lot of companies start creating their holiday content in September. That’s when the press and media start sourcing for their holiday articles and stories. 

The second tip is to repurpose content. I’ve used photos from previous years and so when you’re planning shoots, know that you can repurpose your content and use them over and over again. 

My third tip is to go to places that have holiday themed decorations and lights like malls, buildings with a Christmas tree, museums and plays so you don’t have to create a whole holiday set. 

How...

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Email is NOT dead featuring Gemma Bonham-Carter

the spark show Nov 18, 2019

Welcome to The Spark Show! On this episode, we're talking to Gemma Bonham-Carter about ALL the ways and the reasons WHY you should be building your email list RIGHT NOW!

Gemma is a serial online entrepreneur, business strategist and podcast host. After creating several successful online businesses, Gemma has made it her mission to help others do the same.

She specializes in digital products and email marketing and helps solopreneurs rise up to create a bigger income and impact online. When Gemma isn’t working with clients or hosting The Passive Project podcast, you can find her on adventures with her two young kids in Ottawa, Canada.  

If you thought email was dead...you're missing out on a HUGE opportunity to reach your online audience. 

Listen to the full episode here:  

                           

Book a call with Gwen: 

thesparksociety.org/call

Listen to Previous...

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How to Build a 6 Figure Influencer Business

the spark show Nov 14, 2019

Welcome to The Spark Show! In this episode, I’ll be covering the 5 steps to 6 Figure influencer. I’m going to talk about the shifts you have to make to get to your first 6 figures in your influencer business, the revenue opportunities you have as an influencers and the action steps you need to take right now. 

I launched and built a successful 6 figure membership community with over 300 members. I’ve launched courses, group coaching programs and I wanna help you do the same! 

 So first let’s talk about the beliefs you need to have to create a 6 figure influencer business. 

  1. You have to believe that it’s possible
  2. You have to believe that it’s actually a business (and treat it like a business) 
  3. You have to believe that success will come (in the beginning, it won’t feel like it)
  4. You have to believe in a mission (to help others and make an impact) 
  5. You have to believe that you’re worthy of 6 figure...
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How to Quit Your 9-5 Featuring Amy Coats

the spark show Nov 11, 2019

Welcome to The Spark Show! On today's episode, we're talking to Amy Coats of the Two Week Notice Society all about how to leave your 9-5 job. 

Amy is a Business Strategist Consultant and Online Educator who teaches women how to make a full-time income in their side business so they can leave their 9 to 5.

She’s helped hundreds of students, including health coaches, business coaches, and consultants, and shown them how to grow a business that generates anywhere from $3K to $50K in a matter of months.

Her signature approach helps women build a profitable and sustainable business before leaving their 9 to 5 job.

Listen to the full episode here:

                           

 

 

Book a call with Gwen: 

thesparksociety.org/call

Listen to Previous Episodes: 

How to Find Your Focus

Stop Self Doubt featuring Aditya Jaykumar

How to Be Your Own Producer

How to Run Your Business...

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