A major goal for any influencer is to get sponsorships with brands that you feel passionate about. What's holding you back from achieving this goal? There's ONE thing to change as an influencer if you want to start getting brand deals and growing your brand.
If you’re just starting out as an influencer your main focus should be on who your audience is, helping that audience and growing that audience. As you do that, you will naturally attract brands that want to work with you. There is NO SHORTAGE of brands out there, and many of them want to work with influencers.
Initiate the conversation
Who says that you need to wait for brands to come to you? Start reaching out to brands, pitching to them to get free products, event invites, and restaurant tastings to build your portfolio.
You can charge for your services
As you grow more of a following, you can start charging for your services.
Think of it as your...
Maybe you've fallen in love with Instagram and want to start your own brand, or your small blog is starting to take off. If you’re just getting started as an influencer, you need to follow a path that will set you up for success.
The term "Influencer" gets mentioned a lot these days - but what does it mean? Simply put, an influencer is someone who has an INFLUENCE over their audience. There is no set number of followers/how big your audience has to be in order to qualify as an influencer - it's a game of quality vs quantity.
The biggest myth that beginners believe is that it is all about the number of followers an influencer has - not true! This is a case of QUALITY over QUANTITY. Brands are looking for an audience that is authentic, engaged, connected, and more likely to take action when an influencer recommends a product or event. There is a reason that micro...
It may seem like influencers are constantly being approached by brands for sponsorships, so why is your inbox still empty?
Are you not getting sponsored by brands yet? Let's talk about some of the reasons why this is happening.
If you want to quit your 9-5 job and work full-time as an influencer, you need to work with brands. Brands reaching out to you and offering you either free product or paid partnerships will not only provide you with money, but can expand your reach and help your channel grow.
You to work with brands who VALUE your brand, content and audience. You've worked hard to create your brands, so it's important to partner with other brands who hold themselves to the same standards.
You want to be able to go to sponsored events get AMAZING gift bags, or even go on sponsored trips. Doesn't getting paid to travel seem much more fun than sitting in an office every day?
So you want to take awesome Instagram photos? Don’t we all!
Here are 5 easy ways to take Instagram photos like a pro even if you're not a professional photographer!
We all know that one thing that can really ruin a photo - bad lighting.
So to get the best lighting, make sure you’re taking photos during the day and the best time to shoot is around dawn or dark to get soft shadows and light contrasts.
Use the light that comes in from a window and turn off any indoor lights to avoid any yellow artificial lighting.
The best days to shoot outside are cloudy days so you don’t have to worry about shadows, so keep all this in mind when you’re planning your photoshoot.
Who likes looking at blurry photos? Probably no one.
You can avoid taking blurry photos by setting the focus. Just tap your phone screen on where you want it to focus before taking your photo! Yup, it’s that simple.
I love talking about influencers making money because it is hard work! Some people think it’s all about taking selfies or photos all the time and it’s a lot more than that. Here, I'm going to share with you the top 5 ways that you can make money as an influencer!
You can make money as an influencer by advertising products and services on your platform. This includes Google Adsense on your blog, enabling ads on your YouTube channel, and working with brands to create sponsored content on your social media platforms.
You can start making money right away with Google Adsense to your blog but you’ll need to be getting a certain amount of traffic. For YouTube, you have to have a minimum of 10,000 views before you can start monetizing.
Brands like to work with influencers that have an audience, so it’s best to build and grow your following FAST to start making money through Advertising.
This is when you make...
One of the many ways an influencer can make money is by working with brands. Here are my top strategies on how to work with brands as an influencer and get paid to do it.
I've also included a free Work with Brands guide and cheatsheets for you to download after you read this post!
An influencer is someone who has a following or an audience.
And your audience is something that a brand wants to get access to and in front of.
Let’s say you’re a beauty influencer and you have 50,000 followers. There are beauty brands out there that want to reach your audience!
If they’re a new brand, instead of them growing their own following, they can hire you instead to promote their brand to your audience.
This is called influencer marketing and it’s a very effective strategy that many brands are using right now.
Not only do they reach your audience, but they’re also getting you to “endorse” their products because you’re promoting...
Do you often stress about what to post on social media? Yup, we’ve been there! So we’ve mapped out these 7 simple steps to plan out your 2018 social media content calendar to make it easy peasy for you to get ahead of the game. You got this!
And because we like you so much, we’ve even created an awesome 2018 social media content calendar with all the national holidays, international days, and social media days – so you never miss another National Donut Day again.
But first, here are the steps to get you planning!
Step 1. Pick Your Platforms
The first thing you’ll need to do is determine which social media platforms you’re going to post on.
Our tip is to focus on building and growing only two to three platforms.
It’s hard to be everywhere all at once!
Take a look at your current analytics to see where your audience is and where your audience is most engaged.
For most of you, you already know where you should be and what platforms you need...
A blog can be a very powerful tool for influencers. If you're an influencer who hasn't started a blog yet or don’t know if you should, this post is for you.
A blog is a content marketing tool that many influencers can use to attract followers, brands and customers.
Here are 5 powerful reasons why influencers should start a blog right now!
Let’s say you’re looking for a solution to a problem or doing some research.
Chances are, you’re going to go online to Google or a search engine and type in something like, “how to start a blog.”
Then, you’ll get search results that are automatically chosen by the search engine based on an algorithm.
From there, you’ll probably visit the first few sites on the page and perhaps you’ll find one that really helps you because it has a lot of useful information, maybe...
We all know Instagram is a big deal. So if you’re not taking the steps to brand your Instagram, you may be missing out on some valuable ROI.
Let’s face it – it takes a lot of time to plan your content, post photos, videos, and Instagram stories, and then engage.
Anyone who is working on growing their following and building their business on Instagram knows the daily grind.
With Instagram surpassing 700 million users, you’ll want to make sure that you’re putting your best feed forward and creating a lasting impression with anyone who interacts with your content.
Here are 5 steps to take to brand your Instagram so that you’re optimizing opportunities to grow your following and your customer base.
When you’re posting on Instagram, you don’t want to post just for the sake of posting.
If your brand is a personal brand, then yes, selfies every day may work for you.
But if you’re offering a product or...
So you want to start a blog! Perhaps you already started one and you’re having trouble on how to choose a profitable blog niche.
Many blogs start out as personal blogs where one writes about anything that comes to mind.
Most successful bloggers choose a niche and spend their time getting really good at providing valuable content.
And that’s what you want to do too.
People usually go to blogs because they are searching for information on something or to solve a problem.
Think of the last time you Googled something or searched for something on Pinterest or YouTube.
That’s the kind of need that we’re talking about.
But before you even decide on what you want to blog about, I always recommend going back to the “why.”
This is the first question you should ask yourself.
And though it seems really basic, it’s actually quite complicated.
It’s one of those soul-searching questions that requires you to dive deeper...