A blog can be a very powerful tool for influencers. If you're an influencer who hasn't started a blog yet or don’t know if you should, this post is for you.

A blog is a content marketing tool that many influencers can use to attract followers, brands and customers. 

Here are 5 powerful reasons why influencers should start a blog right now! 

1. A blog is a great way to establish yourself as a resource or expert in your niche.

Let’s say you’re looking for a solution to a problem or doing some research.

Chances are, you’re going to go online to Google or a search engine and type in something like, “how to start a blog.”

Then, you’ll get search results that are automatically chosen by the search engine based on an algorithm.

From there, you’ll probably visit the first few sites on the page and perhaps you’ll find one that really helps you because it has a lot of useful information, maybe...

So you want to start a blog! Perhaps you already started one and you’re having trouble on how to choose a profitable blog niche.

Many blogs start out as personal blogs where one writes about anything that comes to mind.

Most successful bloggers choose a niche and spend their time getting really good at providing valuable content.

And that’s what you want to do too.

People usually go to blogs because they are searching for information on something or to solve a problem.

Think of the last time you Googled something or searched for something on Pinterest or YouTube.

That’s the kind of need that we’re talking about.

But before you even decide on what you want to blog about, I always recommend going back to the “why.”

Why do you want to blog?

This is the first question you should ask yourself.

And though it seems really basic, it’s actually quite complicated.

It’s one of those soul-searching questions that requires you to dive deeper...